3 Real Estate Marketing Tips for the Holidays

Put these holiday marketing tips into practice for a merry season.

The holidays are the time of year when real estate agents kick back and relax. Although the numbers of homebuyers and homes on the market do dip during this time of year, if you aren’t gathering leads and marketing during the holidays, you could be missing out!

Working with buyers and sellers during the holidays means you have less agent competition and your clients are usually extremely motivated. According to the stats, internet searches for real estate peak during the holiday months, which means any marketing you do could bring more interested prospects to your website. Check out these creative marketing ideas for real estate agents during the holly jolly holidays!

  • Give

The holidays are a great time of year for people to do some extra service for those in need – after all, it is called the Season of Giving! A great idea to show your community spirit is to host a local service project, such as a toy drive or collect supplies for an animal shelter. Partner up with your nearest non-profit to get people involved and network with the locals.

  • Host an Open House Holiday Party

It’s that time of year when families gather and enjoy the season. A holiday party is a great way to get to know people, as well as show them what you have to offer. Host the party as an open house for a home that you’ve listed (get the seller’s permission first). Provide holiday snacks and listen to holiday music to bring out the festive cheer.

  • Send Holiday Cards

Send a hand-written holiday card to your leads to generate some interest and show them you truly care. When you provide a personal touch to your prospects, you make people feel important and closer to you.

From the team at Dean Rathbun, we hope that you and your family enjoy the holidays! Contact us for all of your home loan needs.